Exhibition Package&Depot 2013


The company SANIN annually participates in the International Specialized Exhibition of Packaging&Depot.






In 2013, the company SANIN, as a partner of the IEC «Moldexpo», held a seminar on the theme "Packages that sell. The first seminar about packaging as a means of communication. "

Employees of SANIN, namely Diana Minzat, commercial director, and Tatiana Lebed, Marketing Specialist, presented a powerful tool for an effective way to attract the attention of both existing and future customers.

Presentations are based on a unique book Lars Wallentin, who is expert, mentor and a master of packages that sell. Wallentin´s philosophy: simplify, surprise and synergize

The seminar was about the following:
1. About basic rules of packaging design for food products
2. About packaging as a strategy tool
3. About 10 ways to improve packaging
4. About packaging design that starts from an idea
5. About the use of logos, font design and character as an opportunity to emphasize the individuality of your product
6. About how to work with the agency during the packaging elaboration


The company SANIN also actively continues to promote the use of biodegradable bags, ecologically friendly to the environment. During the exhibition, from 22 to 26 of May, there was organized the Environmental Flash Mob "Exchange of Plastic Bags. Come to the exhibition and share your usual plastic bag into bio-degradable plastic bag."


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